About Me

I'm David, a Product Designer with over 12 years of experience in B2B enterprise platforms and B2C marketplace for startups and scale-ups.

My core focus centers on aligning with the business strategy and deeply understanding the underlying “why.” This approach empowers me to prioritise tasks efficiently and deliver results promptly. I thrive on the challenge of solving intricate customer problems, seeing projects through from end to end, and optimising core features.

Currently accepting new clients.

David Vuu reviewing designs



I excel in navigating ambiguity, skillfully employing insightful inquiries and adeptly gathering data to substantiate hypotheses. While the exploration phase may encompass a broad spectrum, implementing strategic frameworks empowers us to attain cohesion and forge a robust product vision.


Throughout my creative journey, I've come to understand that design serves as a vital conduit in the process. Its primary role is to visually elucidate complexities, eradicating any potential misunderstanding or misassumption, thereby facilitating rapid alignment within a collaborative team.

Whether manifested as user flows, wireframes, or even a spontaneous sketch on a napkin, the medium may vary, but the ultimate objective remains constant: to convey the core message and propel us closer to instilling confidence within the product.

Undoubtedly, the pursuit of pixel-perfect design holds immense significance, although its implementation takes precedence only after solutions have been rigorously validated.

Validate & Iterate

In my product design journey, validation and iteration have become my guiding stars. I meticulously validate concepts, weaving in user insights to craft designs that seamlessly blend beauty and functionality.

Iteration is where the magic happens – fueled by real user experiences and feedback, it's the key to unlocking a design's full potential. This constant cycle ensures that each product not only meets expectations but also evolves to surpass them, staying attuned to the dynamic landscape of user preferences.


  • Australian Financial Review
    Most Innovative Companies, Top 5
  • Melbourne Design Awards
    Digital Business Operations, Winner
  • New York Design Awards
    Digital Expanded Service, Winner
  • Webby Awards
    Employment, Honorable Mention
  • Australian Information Industry Association
    Innovation of the Year, Winner
  • User Research
  • User Flows
  • Wireframes
  • Rapid Prototyping
  • Product Management
  • Design Systems
  • Service Design
  • Accessibility
  • Interaction Design
  • Design Strategy

Interested in working together?

Let's chat.

get in touch